Transform your profits through PRICE

by Reza Hooda

Proven strategies for business owners to instantly increase profits

Have you ever felt you’re working too hard and too many hours, and ultimately, you’re not making enough money? If so, you’re not alone. The most common underlying reason for these problems is the wrong way of pricing.


This book walks you through the drivers of profit of your business and reveals why price is the most powerful of them all. You will discover the two primary pricing strategies, and why one of them is usually doomed to fail.


You will learn the dangers of reducing price, offering discounts and promotions, and how to do it the right way. You will also learn how you can increase your prices without losing customers. You’ll have strategies for dealing with lower-priced competitors, how to handle price objections plus powerful pricing tactics for getting much higher prices.

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Hardcover: 140 pages

Price: £39

Author: Reza Hooda

Released: 1 February 2019

“Learning about pricing with Reza has truly been eye-opening and had a direct impact upon our cash flow and profitability.”


Anton Ambrose, Managing Director, Dust Design

The author


As a qualified Chartered Accountant and Chartered Tax Adviser, Reza has been advising entrepreneurial companies on growing their profits and minimising their tax liabilities for the last 16 years.


Reza has pursued a specialism in price consulting and now advises and works closely with business owners on how to develop pricing strategies to maximise their profits whilst delivering excellent value to customers.


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